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A SAVVY SAMPLIN’
Cultivating LinkedIn Excellence: Four Savvy Hacks for Elevating Your Brand
If social media platforms were personified, LinkedIn would be the consummate businessman in the group. However, in recent years, perceptions of LinkedIn have shifted dramatically. It's no longer just a stuffy site solely for job seekers; it's evolving into a vibrant hub for knowledge sharing and professional support.
Unlocking the Power of Social Media Marketing for Your Business: A Guide by The Savvy Peach Creative Co.
In today's digital age, social media has transformed the way we connect, communicate, and share information. The social media landscape is a dynamic realm constantly evolving to offer new opportunities and challenges. At The Savvy Peach Creative Co., we understand the ever-changing nature of social media, and we're here to help businesses of all sizes leverage its power for their growth.
Evolving Consumer Expectations of Social Media Marketing: What Business Owners Need to Know
If you're like us, you understand the ever-changing landscape of social media marketing can be both exhilarating and challenging. Keeping up with evolving consumer expectations is vital to the success of our businesses. In this blog post, we are diving deep into the insights from a recent report on "Evolving Consumer Expectations of Social Media Marketing" from Sprout Social to help us navigate this dynamic terrain.
Almost five years ago this month I turned in my notice. I gave my company 1 month after working for them for 8 years. I had built a small freelance business on the side and felt ready to take the leap into business ownership. I had NO idea what I was doing and what would come of this little dream called The Savvy Peach. All I knew was what I needed to make to keep my lights on and food on the table. During this season of prep, I made a quick budget on a piece of paper. I tucked it into my filing cabinet and never looked at it again.
After seeing steady growth and getting myself back into the swing of things after a 67 day long January (anyone else?), I knew it was time to reevaluate my business finances and budget. Honestly, the time spent on actually developing the budget was short compared to the days of dreading that took place before. I didn’t even want to know how carelessly I had been spending the income of the Peach… and I REALLY didn’t want to know how much I had spent on more fonts that I didn’t need (it’s a designer problem y’all.)
Building Your Biz Budget
I am going to confess something that accountants and numbers people will cringe at when they read this blog… I haven’t adjusted my business budget or even looked at it in nearly 5 years until now. I know, that is an awful thing to say as an entrepreneur and business owner. There is no excuse other than life happened.
Almost five years ago this month I turned in my notice. I gave my company 1 month after working for them for 8 years. I had built a small freelance business on the side and felt ready to take the leap into business ownership. I had NO idea what I was doing and what would come of this little dream called The Savvy Peach. All I knew was what I needed to make to keep my lights on and food on the table. During this season of prep, I made a quick budget on a piece of paper. I tucked it into my filing cabinet and never looked at it again.
After seeing steady growth and getting myself back into the swing of things after a 67 day long January (anyone else?), I knew it was time to reevaluate my business finances and budget. Honestly, the time spent on actually developing the budget was short compared to the days of dreading that took place before. I didn’t even want to know how carelessly I had been spending the income of the Peach… and I REALLY didn’t want to know how much I had spent on more fonts that I didn’t need (it’s a designer problem y’all.)
Sprucing Up Your Website
Do y’all check out websites prior to hiring a business? I sure do! I make sure their information is updated and that they have a professional site. We’ve all been to sites that look dated and unprofessional. My thoughts… if this business can’t invest a few hours to spruce up their website, how are they going to take care of me as a customer?
As small business owners it is crucial to pour into our own businesses. We invest too much time and energy to lose customers simply because our website isn’t up to the 2019 standard. Part of my quarter 1 business plan is to revamp my website to include my yearly marketing vibe. I’ve made a list of the questions I ask myself as I reviewed www.thesavvypeach.com.